Growth Engineer, Lifecycle Marketing

Own automated customer lifecycle and product-led growth for a European cloud platform.

Salary: 3 500 – 5 000 EUR / month
Work mode: hybrid · Helsinki, Finland
Posted: 15 days ago
Expires: 2026-08-02

About the role

Accelerate customer lifecycle engagement on UpCloud's European cloud platform, bridging marketing strategy and technical execution. You'll run marketing automation in HubSpot, interpret product analytics, and build data-driven growth flows for a B2B SaaS, product-led-growth motion. Nice to have: BigQuery/SQL, dashboarding in Looker Studio or Google Data Studio, and analytics tools like Matomo or Google Analytics. Hybrid role based in Helsinki.

Requirements

Responsibilities

Design and execute automated email nurture sequences across the customer journey in HubSpot
Analyze behavioral signals to understand user demographics and platform interactions
Optimize product-led growth with land-and-expand strategies for premium services
Partner with Data and CX teams to identify growth triggers and build customer flows

Apply for this role

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